Techniques used in media and non-fiction texts

From a revision guide - just summed up

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  • Created by: Christine
  • Created on: 02-06-11 12:39
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English language
Techniques used in Non-Fiction & Media Texts
Language techniques
Narrative voice Impersonal tone, more formal
Address Directly involve reader
Indirect/Direct speech Add realism to the story, make reader identify
with people in the story gain sympathy
Connotations (hidden meanings & Make reader think
Sensational & emotive language Dramatic, make reader feel a particular emotion
(e.g. gain sympathy)
Exaggeration/hyperbole Greater emphasis
Rhetorical questions Make reader consider what is being asked
Alliteration Make a group of words stand out, make sth
Rule of three Emphasises the point
Repetition Emphasis
Juxtaposition Creates strong contrast, highlights the difference
Structural techniques
Anecdotes (short, personal stories often Add interest, engage reader's attention
Exclamations, questions/rhetorical Grab reader's attention
questions, imperatives
Short sentences Dramatic, attention-grabbing
Long sentences Effective in descriptive writing
Presentation techniques
Images & illustrations Add interest in text
Headlines, titles, subheadings Draw attention to main points
Logos, slogans Catch reader's eye, remember product/company
Colours Create particular effects (e.g. warm colours
calm, friendly tone)
Bold, italic Make certain parts of text stand out
Underlining Adds variation & interest to overall look of text
Font type & style Adds variety but can make it look cluttered &
Upper/lower case Make words stand out, seem important, dramatic,
Other features Create informal/formal tone


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