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Media texts paper
Techniques

Images

Usually used to clarify the writing, eg diagrams, graphs, pictures to help
understanding

Used to draw the reader's attention to this particular article, this
includes cartoons, photographs. This makes it more interesting

Headlines

To attract the readers attention to this article. Large and different texts…

Page 2

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Certain colours and colour themes are often linked to specific age
groups, for example brightly (or neon) coloured articles like pink, blue,
green will attract teenage readers

Colours can often attract a certain gender. Blue for boys, pink for girls.

Font styles

Bold or italic are used to highlight particular…

Page 3

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A serious tone is used to describe a serious problem, but when a serious
tone isn't used appropriately it can make an article seem dull and overly
thought out

A casual tone is used to describe an unimportant issue, or sometimes to
make an article seem more approachable to a…

Page 4

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Style ­ how does it look on the page? What effect does it have on the articles
effectiveness? (images, diagrams, headings, subheadings and bullet points)

Tone ­ what tone is used? What effect does this have on the reader?

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