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How to analyse Media Texts
In an exam you have 15 minutes to break down a piece of text. By breaking
down a media text you can grasp the underlying message that the writer is
trying to send. In order for you to do this effectively we must investigate the…

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Writing your answer...

Start your answer confidently

Always use impersonal language (e.g. "It seems", rather than "I think").

Your first line should show exactly what the question is asking, and reword the question as a
statement, and make certain that you sound self-assured.

Don't just copy from the text


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What questions do you have that are left unanswered by the source.

Ask questions - it will show the examiners that you really have thought about the text. This
will also show that you have higher thinking skills which is needed for an A grade.

Compare and contrast the texts…

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Mention the layout

Different layouts are aimed at different audiences. You should be able to work out who the audience
is, for each text. This will include features like:


Size of text/font



It is good if you can use technical terms appropriately

CAPTION A short line to…

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Top Tips

Always back up points with evidence.

P -oint


Don't drone on about one point, and there is no use in waffling about something irrelevant.

When you get the paper underline the `clue words'. E.g. `Write a letter ARGUING and
PERSUADING' This gives you three clues


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Make your writing flow.

Ordering Consequence Continuation Simultaneity Concession Conclusion

Firstly Because of this Furthermore Meanwhile However Finally

Secondly Therefore Moreover At the same On the one In conclusion
time hand... on the
other hand

Thirdly Another aspect Whilst Admittedly To sum up, in
to consider summary

Next In addition…


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