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Becker and Rosenstock 1978
The health belief model is a cognitive model which predicts the uptake of health behaviours based on several factors. It is not
just a cognitive model, however, as it also incorporates social factors e.g. culture. It was designed in response to Rosenstock's
study in the 1950's on why people did not go for TB screening.…read more

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Positive correlation: between a mother's belief about her child's susceptibility to asthma attacks and compliance to the
medical regimen was found; between the mothers' perceptions of the child's having a serious asthma condition and her
administering the medication as prescribed.
- Mothers who reported that their child's asthma interfered with the mother's activities also complied with the medication
- Negative correlation: between costs and compliance (e.g.…read more

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