Designing a Questionnaire/Interview - Checklist

This is one of three planning sheets used to plan studies. In the research methods section of the unit four exam, it is very common that they ask you to plan your own study for a given topic. Planning sheets like this will helpful in showing you what things you should include for full marks.

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Designing a questionnaire or interview
Formulate research The research question is likely to be given to you in the exam question.
questions / aims Identify the target population
Design of Structured or semi-structured?
questionnaire or Types of question - open or closed?
interview Length of questionnaire, use of lie scales
Pilot study What aspects will need checking with a pilot study?
Secondary decisions
Selection of Identify a suitable method - random, quota, volunteer, opportunity,
participants stratified, systematic?
Size and composition in relation to target population?
If appropriate, technique of creating matched pairs / assigning to different
Ethical issues Any ethical problems?
How can these ethical problems be dealt with?
Problems with validity Will the experiment / study measure what it intends to?
How can you deal with any issues of validity? (Situational variables,
participant variables, internal and external validity.)
Problems with Reliability checked with split-half, test re-test, inter-interviewer reliability?
reliability How can reliability be improved?
Procedures - What
you will actually do.
Standardised Detailed enough to be replicated?
procedures What will participants be told?
How will you ensure informed consent?
What materials will be provided, how long will they have?
How will they be debriefed?
Pilot study Which aspects will need checking using a pilot study?
Treatment of results
Consider statistics to Qualitative or quantitative data?
use Which inferential test is right for the type of data and the design of the
experiment or study?
Can you justify your choice?
Level of significance?


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