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(ACE)- Exam-style Questions

1. Evaluate how specific growth objectives might contribute to ACE's success.

2. Are ACE's growth objectives for cargo more realistic than for passenger flights? Justify your

3. Discuss whether ACE's objective of increasing the number of night-time cargo flights conflicts
with its statement of values.


Page 2

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17. Discuss how the strategic direction of ACE might be affected by the opening of new airports
nearby which can handle cargo traffic.

18. Should ACE accept the proposal from Air Executive to operate a premium business service
from the airport? Justify your view.

19. How are ACE's stakeholders likely…


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