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Attlee's Government

194551
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The 1945 Election Campaign
Labour
Manifesto `Let us face the future'
Strong economic planning programme including:
Full employment NHS Nationalisation programme
Social Security `New Jerusalem'
Campaigning
Labour had a more positive campaign that focused on the need for reform. Attlee responded to…

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~ He unwisely chose the path of anti socialism trying to scare voters away from Labour ­ this lost
votes
~ Churchill was not seen as a good party man ­his wilderness years in the 30s, mistakes in the past
(Gold Standard/Gallipoli), crossing the floor all led to a reputation…

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Industry
Switching to peacetime production
Industries needed to switch from war to peacetime production so they could get exportations going.
Government controls were maintained to allocate materials that would lead to exports. Labour had a
policy directing and encouraging new factories to open in depressed areas, and wartime wages were…

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In 1950, South Korea was invaded by Communists. The US feared WWIII. Labour embarked on a
rearmament programme, requiring more imports. Import prices for raw materials rose, and as a result,
more imports, less exports meant Britain was at a loss


Successes
Marshall Aid
America realised Europe needed more financial…

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