Wise Buyer (magazines)

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Wise Buyer (magazines)

Advantages

  • relatively inexpensive source of information
  • specialist magazines offer reliable independant advice
  • information can be kept and used at a later date, eg when shopping

Disadvantages

  • some specialist magazines involve expensive subscriptions which make them inaccessible to some consumers
  • magazines are funded by advertising revenue and so it can be difficult to determine the independence of information
  • many magazines are published with the purpose of entertaining and it can be difficult to obtain factual information

Evaluation

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