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STM: Limited capacity: 7 (+/-2) "chunks" of information (meaning 5-9 "chunks")
Encoding is generally acoustic
LTM: Unlimited capacity
Mostly semantic encoding (but also visual and acoustic)
Duration is how long the information is held in any given memory store.
The duration of the STM is about 15 seconds if the information is not rehearsed.
The duration of the LTM is anything from 2 hours. ( 2 hours - a lifetime, potentially)
For what type of memory?
soz i shudda sed
errm long term and short term
ermm cud u also explain duration please dnt quite understnd it