Types os research methods and data sources

  • Created by: ashley211
  • Created on: 14-02-19 09:27
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  • RESEARCH METHODS
    • Quantitative And Qualitative
      • Quantitaive
        • data based on number
        • research can easily be replicated
        • comparisons can be made
        • not always generalisable
      • Qualitative
        • data based on meanings and descriptions
        • data can be generalised
        • deeper understanding of concepts
        • time consuming as data must be interpreted
    • Primary And Secondary Data
      • Secondary Data
        • data that already exists
        • it may be the only source of info
        • interpretivist gain ideology
  • Primary Data
    • data that researcher produce themselves
    • time consuming
    • Primary And Secondary Data
      • Secondary Data
        • data that already exists
        • it may be the only source of info
        • interpretivist gain ideology

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