the new media and it's role in contemporary society

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  • the new media and it's role in contemporary society
    • digital divide
      • an inequality between groups based on access to info and tech
        • people who don't have access are marginalised and alienated
      • stats
        • >40% of people in Europe have access to the internet
        • 70% of USA have access to the internet
    • features of the new media
      • compared to traditional media
        • instant & long term
        • local & worldwide
        • flexible
        • almost no restrictions
        • more convenient
      • digital
      • interactive
      • hypertextuality
        • easily connected and linked together
      • dispersal
        • great range of choice
      • virtuality
    • who uses the new media
      • JONES
        • around 1/3 of population are digitally excluded
        • 65% of those who are not online are in the bottom 2 social classes
      • HELPSER
        • a digital underclass formed in Britain
        • even when they have secured access, they often lack confidence
      • DUTTON & BLANK
        • internet users remain disproportionately, young well-educated and wealthy
    • gender inequalities
      • women
        • e-readers
        • reported high-addiction
        • more calls & texts
        • ^ use of social media
      • men
        • video games
        • x3 longer watching videos
        • higher up take of phones
        • ^ use the internet
      • LI & KIRKUP
        • found men are more likely to:
          • have positive attitudes
          • more time
          • use extensively
          • less likely to study using it
        • however although women feel less confidence they show better performance

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