The Market
- Created by: x.jaime.x
- Created on: 19-12-19 22:12
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- The Market
- Mass Market
- Appeal to large market
- Coca Cola Iphones
- Competition
- Can't be personalised
- More sales
- Profitable
- Dynamic
- Constantly changing
- Due to:
- Rising income
- Fashions
- Superior products
- Companies that failed to adapt
- Toys 'r' us
- Thomas Cook
- Adapting to change
- Must compete
- New products
- Niche Market
- Small segment
- Specialised and personalised
- Less competition
- Higher cost
- Lower profits
- Mass Market
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