SWOT&External Influences
- Created by: Izzie
- Created on: 13-04-18 14:05
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- SWOT & External Influences
- Strengths - things they do well
- Weakness- things that can cause problems if not addressed
- Opportunities- areas they can take advt. of
- Threats- areas likely to have a negative impact
- Opportunities- areas they can take advt. of
- Weakness- things that can cause problems if not addressed
- PESTLE
- Political
- Economic
- Social
- Technical
- Legal
- Environmental
- Porters 5 Forces
- Rivalry amongst competitors
- The more comp=the more competitive the mrkt is=less influence
- Threat of new entrants
- If easy for new entries, competition likely to be greater
- Threat of substitues
- Similar products likely to face more competition as there is little to choose between them
- Bargaining power of suppliers
- If there are limited suppliers the supplier has power
- Bargaining power of buyers
- If there are few buyers they have great power over prices prepared to pay
- Rivalry amongst competitors
- Strengths - things they do well
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