- Created by: rachael.em
- Created on: 07-04-21 15:50
- unsustainable due to lack of knowledge + skills necessary to diet sensibly.
- more restrictive, more likely to fail - low calorie diet, unpleasant side effects, loss of motivation and leads to abandonment
- motivation declines - regain weight, more demotivating.
- set unrealistic targets, expect to lose weight quickly
- Bio - ghrelin stimulates appetite, even hungrier when dieting, increases chances of abandoning diet.