Social Learning Theory

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  • Social Learning Theory
    • Imitation: copying the behaviour of others who are in some way similar to us
    • Modelling: imitating the behaviour of a role model
    • Vicarious reinforcement: reinforcement which occures through observing someone else being reinforced for a behaviour
    • Mediational process: cognitive factors that influence learning and come between stimulus and response
      • Attention, Retention, Reproduction, Motivation
    • People learn through observation and imitation
    • Identification: when a person relates to a model and feels they are similar to that person
    • Bandura: Researched using the Bobo doll

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