Social Influence
- Created by: chloe pullin
- Created on: 29-11-16 01:52
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- Social Influence
- definitions
- pro social behaviour
- act that is values postiviely by other people
- helping behaviour
- intentional act that benefits another living being or group
- alturism
- act performes voluntary without expectation of reward other than good dead feeling
- pro social behaviour
- Kitty Genovese
- at the time reports
- stabbed in 35 mins stranger returned twice, 38 witnesses 20 mins till police were called
- really happened
- perpetrator returned once, less witnesses, police called immediate, people helped( manning et al))
- at the time reports
- bystander efect
- Darley & Latane (1968) more people witness an emergency the less people help
- imagining being part of a large group reduces behaviour
- occurs because...
- diffusion of responsibilty: as group size increases, observers sense of responsibility decreases and diffuses throughout group
- schwartz & Gottlieb (1980) staged emergency alone = 80% flt responsible pair - 17% feel responsibility
- Pluralistic ignornce: people put in an ambiguois situation rely on others when deciding whether or not to intervene
- Latane & Darley (1968) smoke stdy pd;d were filling Q when smoke was pumped. alone 75% seek help 3 ppl 38% 1 p's and 2 C 10%
- evaluation apprehension fear of doing something wrong in front of others
- diffusion of responsibilty: as group size increases, observers sense of responsibility decreases and diffuses throughout group
- Darley & Latane (1968)
- seizure study: ps believed they communicated via intercom with 1/2/5 people in diff rooms whilst one has seizure
- results: 1 other: 85% (52secs) 2 other 62% help (92 secs) 5 others 31% help (166 seconds)
- responsibility not measured
- Latane & Rodin (1969) lady in ditress sound of women falling in next room from ladder. dV: help i 130 secs. 1p's 70% help 2 friends 70% help 2 stranger 40% help 1p's and 2 C 7% help
- Cognitive model of bystander intervention ( Latane & Darley, 1970)
- 5 stages. 1) notice event 2) define as emergency 3) take personal responsibility 4) know appropriate form of help 5) implement decision
- definitions
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