KCJCCJN

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  • Created by: hollyyyt
  • Created on: 25-05-16 21:29
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  • SOCIAL COGNITION
    • SOCIAL CATEGORISATION
      • Consequences
        • Assimilation and Contrast
        • Prejudice
        • Stereotype Threat
      • When: 1. Temporal Primacy 2. Perceptual Salience 3. Chronic Accessibility
      • Why: 1. Cognitively Efficient 2. Provides Meaning
    • SYSTEMATIC VERSUS HEURISTIC PROCESSING 1. Time 2. Cognitive overlead 3. Importance 4. Information
      • The Cognitive Miser
      • The Naive Scientist
    • DUAL PROCESS THEORIES
    • HEURISTICS
      • Represtativeness
      • Availability
      • Anchoring
      • The False Consensus Effect
    • THE MOTIVATED TACTICIAN

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