Sampling Techniques
- Created by: Rawleka
- Created on: 21-01-21 19:17
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- SAMPLING TECHNIQUES
- Random sampling
- Sample selected by chance
- e.g. names drawn out of hat
- Large enough sample should reflect characteristics of whole population
- Systematic sampling
- Where nth person in sampling frame is selected
- e.g. Willmott & Young used every 36th name on the electoral register
- aka Quasi-random sampling
- Stratified random sample
- Researcher stratifies population in sampling frame by age/gender/class etc
- Sample is then created in the same proportions
- Quota sampling
- Population is stratified (broken down into age/class/gender etc)
- & then interviewer given a quota to fill pp's of certain characteristics
- Random sampling
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