Research methods: key words

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  • Created by: Elyseee
  • Created on: 22-09-19 14:16
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  • Research Methods: key terms
    • Experimental/ alternative hypothesis
      • Eg) there will be a difference in the Amount of words found by participants in a noisy environment and those in a quiet environment.
      • The hypothesis of an experiment
    • Independent variable
      • The variable that is changed/ manipulated
      • Eg) the noise level of the environment
    • Confounding variable
      • A variable that is not the independent variable that effects the dependent variable
      • Eg) the intelligence of a participant
    • Dependent variable
      • The measurable variable
      • Eg) the amount of correctly answered question on a test of recall
    • Null hypothesis
      • A hypothesis to be proved wrong
      • Eg) there will be no difference in the amount of words found by participants in a noisy environment and those in a quiet environment
    • Directional hypothesis
      • A hypothesis that states the direction of the relationship between the variables
      • Eg) students in a quiet environment will find more words in a word search than those in a noisy environment
    • Non-directional hypothesis
      • A hypothesis that does not describe the direction of the relationship between variables
      • Eg) there will be a difference in the amount of words found in a word search by participants in a noisy environment and those in a quiet environment
    • Snowball sampling
      • When  existing participants recruit other participants for the experiment
      • Advantages: helps to sample hidden populations that researchers might not have access to
      • Disadvantages: subject to many bias. Eg) people with more friends recruit more people
    • Opportunity sampling
      • Selecting the most convenient and available people
      • Disadvantage:very unrepresentative. Research likely to choose ‘helpful’ people
      • Advantages: very efficient method of sampling
    • Self-selected sampling
      • People who have chosen to be part of the experiment
      • Advantages: convenient and ethical
      • Disadvantage:bias. Eg) only people who read the newspaper see an advert and volunteer
    • Quota sampling
      • Dividing the population into groups and fulfilling a quota eg) 6 boys, 6 girls
      • Advantages: convenient. Can create a target group
      • Disadvantage: biased, not everyone has an even chance of being selected. Researcher might choose most ‘helpful’ people
    • Random sampling
      • Everyone has an even chance of being selected
      • Advantages: best chance at representativeunbiased sample
      • Disadvantage:time consuming
    • Stratified sampling
      • Dividing the population into groups and selecting a propionate sample representative of the population
      • Advantages: results in representativesample
      • Disadvantage:time consuming
    • Matched pairs
      • Matching participants in the group via a third variable
      • Advantages: eliminates participant variables. Avoids order effects
      • Disadvantage:time consuming
    • Independent groups
      • One group to test each condition
      • Disadvantage:higher risk of participant variables
      • Advantages: no order effects, lower demand characteristics
    • Repeated measures
      • All groups test all conditions
      • Advantages: no participant variables
      • Disadvantage:higher order effect, higher demand characteristics

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