Representation of social class

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  • Created by: Reema
  • Created on: 15-04-16 19:56
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  • Representation of social class
    • Monary
      • Positive
      • Focus on every trivial detail of their lives
        • Turns the Queen and her family into an on-going soap opera
          • Glamour and mystique far greater than any other media personality
      • Sense of national identity
        • The Queen is portrayed as the ultimate symbol of the nation
          • So, media regards royal events, such as weddings and funerals, as national events
    • Upper class
      • Hierarchy and wealth
        • Positive press received as celebrities who are somehow deserving of their position.
      • Represented through
        • Accents
        • Estates
        • Taste for shooting and hunting
        • An eccentric or nostalgic way
      • Usually wield greatest political époque
      • In some countries wealth alone is sufficient to allow entry  into the upper class
        • In others, only people born into certain aristocratic bloodlines are considered members of the upper class
      • British mass media hardly portray upper class in the critical light
        • nor do they often draw any serious attention to inequalities in wealth
      • Consumer items
        • luxury cars
        • costly holiday sports
        • fashion accessories
        • that only the wealthy can afford.
    • Middle class
      • educated and successful
        • being able to cope with problems
      • middle-class are over-represented on Tv dramas and situation comedies
      • Represnations fit in with he hegemonic ideology of the dominant class
      • anxious about the decline of moral standards
      • proud of their British identity and heritage
      • Feel threatened by alien influences such as the Euro, asylum seekers and terrorism
      • Dominate positions of authority
    • Working class
      • Generally labelled as a problem
        • Welfare cheats
        • Drug addicts
        • Criminals
      • Groups
        • E.g. skinheads
        • often the subject of moral panic
      • Issues
        • poverty
        • unemployment
        • single - parent families
        • Suggests that personal inadequacy is the main cause of these social problems
          • Rather than government policies or poor business practices
      • Context
        • trouble
        • undesirable welface scroungers
        • unable to cope with their delinquent children
        • not interestedin important issues
          • care about celebrity gossip and lifestyle and sport
      • Newman (2006)
        • working  class often depicated in a very non-positive light
          • Dumb buffoons
            • e.g Homer Simpson
          • Immature machos
            • e.g. Phil Mirchel
    • Poverty and underclass
      • low-paying wage jobs with vert little economic security
      • Working class
        • sometimes separated into those who are employed but lacking financial security
        • an underclass
          • who are long term unemployed and/or homeless, especially those receiving welfare from the state
        • Live
          • decaying , crime ridden areas
          • urban areas
          • low-quality civil services provided
      • Poverty
        • rarely explored across the news, documentaries or drama (McKendrick et al 2008)
      • Negative represenation
        • labelling the "chavs"
          • suggesting that the poor are undeserving of sympathy

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