Postmodernist View of Digital Communication and Globalisation

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  • Created by: justineg
  • Created on: 20-02-20 09:28
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  • Postmodernist View of Globalisation and Digital Communications
    • New forms of communication reflect a shift towards greater individual choice
    • Information sharing gives people a greater scope in developing different parts of their identity
    • Identity and Different Forms of Communication
      • Identity if created, negotiated and confirmed
      • Collins - Chains of interaction needs to be understood to understand society
        • Looking how individuals construct identity through social network sites (micro)
          • See how people see the world around them
      • Differences between on and offline lives
        • E.g. Catfish
      • Strinati - Consumer Choice
        • What we choose/buy is controlled by the media
      • Baudrillard
        • Similacra -artificial images replace reality (e.g. dash cams, emoji, avatars)
        • Hyperreality - distorted view of reality
    • Facebook as a form of Autobiography
      • Bjorklund - Digital communication = ongoing biography
        • Continuously manipulate and update
      • Hart - Individuals writing and re-writing autobiographies
        • Reflects values and values of society
        • Construction of self by posting pictures
        • Social networks develop by finding like-minded friends
      • Case - Adolescence have two adolescence (on and offline)
        • Harder to remove mistakes
          • Tension and conflict
    • Digital Media and Surveillance
      • Foucault - Surveillance is the most effective means of regulating behaviour and reducing crime
        • Aware they're being watched = less likely to commit crime
          • Chance of being caught = greater
        • Controlled by increasing amount of information being collected
          • Build profile of behaviour
    • Greater Fluidity
      • Greater agency
      • Positive and negative effects of social relationships
    • Choose most relevant identity
      • Online identities don't always reflect offline identites
      • Not every aspect of identity is visible online
      • Social life is complex - DC reflects complexities
    • Evaluation
      • Contemporary
      • Acknowledges influence of DC and media in everyday lives
      • High Ecological Validity
      • Ignores increased risk of exploitation
      • Ignores the digital divide
      • Media dictates what you should and shouldn't like
        • Less fluid and choice

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