Popular Culture: Post-War

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  • Popular Culture: Post-War
      • youth in 1940s & 1950s had more leisure time & more spending money than youth in previous generations
      • began to assume own styles & culture
        • in 1940 the term 'teenager' was used to describe this age group
      • 1950s teenagers were associated with rebellion as youth were seen to act against parents & society by setting up their own alternative standards
      • teenage rebels were represented by movie stars like Marlon Brando & James Dean who were regarded by most parents as unsuitable role models for their offspring
    • ROCK & ROLL
      • teenage discontent was also shown in music
      • the new 'Beat music' of 1940s soon changed to rock and roll of 1950s
      • popularity of rock and roll spread
      • singers like Elvis Presley were famous all over the world
      • ownership of TV grew rapidly compared to other household items
        • 1948= 0.4% owned a TV
        • 1954= 55.7% owned a TV
        • 1958= 83.2% owned a TV
      • TV replaced reading, listening to radio or going to cinema
      • 1950s it was dominated by commercial sponsors, trying to encourage spending in consumer society
      • most programmes were game shows, sitcoms & soap operas- TV news became important as national networks developed
      • lots of children in 1950s because of baby boom after war= specific programmes developed for them


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