Conformity

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  • Conformity
    • Dispositional attribution:   suggesting that something about them  (e.g personailty) causes someones behaviour
    • Situational attribution:   suggesting that their situation causes someones behaviour
    • 3 types of conformity    Kelman(1958)
      • internalisation
        • Change in public and private belief and it's long-term
      • Compliance
    • When a person changes their attitude or behaviour due to 'real' or 'imagined' group pressure
    • Variables that affect conformity
      • Asch (1951)
        • method: 6 confederates, 1 real participants. had to match line with a diagram. Confeds gave the obvious wrong answer 12/18 trials
        • aim:To see the effect of group conformity
        • conclusion: people will conform with the group even if they believe the group is wrong.(NSI)
        • evaluation: its unethical, participants were deceived because they were told the confederates were participants too
      • Group size: the more of the majority there is the more likely to confrom. (asch)
      • Task difficulty: As the task is harder to do more likely someone is to confrom due to ISI
      • unanimity: if there is a non-conforming person the conformity levels fall
    • Asch (1951)
      • method: 6 confederates, 1 real participants. had to match line with a diagram. Confeds gave the obvious wrong answer 12/18 trials
      • aim:To see the effect of group conformity
      • conclusion: people will conform with the group even if they believe the group is wrong.(NSI)
      • evaluation: its unethical, participants were deceived because they were told the confederates were participants too
  • identification
    • change in public and private belief but its short-term
    • 3 types of conformity    Kelman(1958)
      • internalisation
        • Change in public and private belief and it's long-term
      • Compliance

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