- Milgram methodology
- low as the setting could have been the cause of obedience
- low- exp carried out in artificial setting lacked realism.
- study can easily be replicated due to controlled conditions so reliability can be tested
- Sampling Bias
- Androcentric and Ethnocentric so can't easily generalise results
- deception, lack of informed consent,debriefing, right to withdraw, protection from harm.
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