Milgram Evaluation

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  • Milgram (1963) Evaluation
    • Ethics
      • Consent to the wrong study
      • Deception - saw the electrodes and shock machine
      • Right to withdraw was difficult
      • Physical and psychological harm
        • Change the way obedience is measured
      • debriefed
    • Sample and sampling Method
      • Androcentiric
      • Small
        • Increase sample sze
      • All from one area of America
        • Repeat in other american states
      • Costly and time effective recruiting process
      • Only certain types of people will respond
        • National newspaper, radio, internet, billboards (increase exposure)
    • Research Method
      • Controlled environment
      • Manipulation of IV, measuring the DV
      • Low ecological validity
        • Replicate in real life environments eg schools
      • easily replicated
      • standardized procedure
    • Reliability
      • High level of standardisation
      • Lacks generalisability
        • Increase size
        • Change recruitment method
        • include females
    • Ecological Validity
      • Sample
        • Lacks generalisabiltiy
        • Replicate in school
      • Setting
        • Yale University
      • Task
        • Wouldn't be asked to give someone an electric shock
          • Change punishment

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