Memory Capacity/Coding

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  • Created by: MeganE8
  • Created on: 27-01-20 15:16
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  • Memory Capacity
    • Keywords
      • Duration - The length of time info can be held in memory
      • Capacity - The amount of info that can be held in a memory store
      • Chunking - Grouping sets of digits or words into chunks
      • Short Term Memory (STM) - Acoustic coding
      • Long Term Memory (LTM) - Semantic coding
      • Coding - The way info is stored in different memory stores
    • Coding
      • Acoustic - Sound
      • Semantic - Meaning
      • Acoustically /Semantically Similar - sound/mean the same
      • Acoustically / Semantically dissimilar - Don't sound/mean the same
    • George Miller - Miller's Magic Number (1956)
      • Span of immediate memory = 7+/-2
      • Miller's Magic Number (7)
      • Phone numbers or car registrations are remembered through chunking
    • Research on Coding - Alan Baddeley (1966)
      • Harder to recall semantically similar words over a long period of time
      • Harder to recall similar sounding words from STM
      • Words that sound the same confuse the STM and words that are semantically similar confuse the LTM

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