THE 4 p's

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  • Marketing
    • Price
      • if prices are to low they may think it is a bad product
      • Customers find lower prices more atractive
      • You have to find a good balance
    • Place
      • are you marketing in the right place for your target market
      • Are you marketing your product in the right place
      • Are there lots of people seeing your product
    • Product
      • Wo are your target audience
      • You have to decide whatproduct or service you are going to make, mainly on the audience.
      • Are you making a high or low/cheap qaulity product?


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