Market Research revision
- Created by: nramsay766
- Created on: 25-04-14 09:18
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- Market Research
- There are 2 types of market research.
- Desk
- Methods
- Field
- Methods
- Primary information
- Asking questions relevant to your needs
- Consumer panels
- Taste tests
- Questionnaire
- Telephone surveys
- Pro
- Get information about what customers want or need at the moment.
- Con
- Expensive to gather
- Methods
- Desk
- There are 2 types of market research.
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