Market Research
- Created by: catharris16
- Created on: 17-03-15 10:09
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- Market Research
- Find out what customers want.
- Products
- The product you are going to sell
- Price
- The price they are willing to pay.
- Promotion
- The product should be promoted so customers know about it.
- Place
- Must be a convenient place for the customers.
- Products
- Primary research
- Questionnaires
- Telephone surveys
- Customer feedback
- Focus groups
- Secondary research
- Online
- Magazines / Newspapers
- Easily found information
- Find out what customers want.
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