Long-term memory

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  • Long-term memory
    • Encoding
      • Semantic and visual encoding
        • visual = storing mental images and sensory information
        • Semantic = encoding information that has a particular meaning.
      • (Putting sensory information into a form that can be stored in the memory)
    • Capacity
      • No known limit for capacity of LTM
        • Standing et al found for facial recognition, LTM can store up to 2560 chunks.
      • (How much information can be stored at any one time)
    • Duration
      • Information can be stored in the LTM for a lifetime.
        • Very difficult to measure.
      • (How long information can be held)


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