KISS OF THE VAMPIRE REPRESENTATION
- Created by: ciaramcg
- Created on: 25-05-22 09:14
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- KISS OF THE VAMPIRE-representations
- context
- 1963
- 1960's- begining of women sexual liberation
- introduction of the contraceptivepill
- 1960's- begining of women sexual liberation
- made by hammer studios
- made Dracula
- KOTV is a sequel to og Dracula
- hammer studios notorious for over sexualising women in movie posters
- LAURA MULVEY- made by men sexualise and stereotype women for male gaze
- the reason why the women in the poster and dressed revealing
- LAURA MULVEY- made by men sexualise and stereotype women for male gaze
- made Dracula
- 1963
- Movie poster rep
- GENDER
- Women vampire
- rep in a non stereotypical gender role
- this is shown through gesture codes:
- body language is open - not fearful
- female dominance
- Holding 'victim' - who is man down
- binary opp to male vampire in terms of gesure codes
- female dominance
- baring teeth- indicator of vampire/ antagonist
- body language is open - not fearful
- however- still sexualised trough dress codes
- dress is tight on chest and exposes arms and neck
- white dress symbolises, purity innocence, and virginity
- dress codes binary opp to gesture codes
- this is shown through gesture codes:
- rep in a non stereotypical gender role
- Male vampire
- non stereotypical rep of men
- gesture codes:
- closed off body language- uncharacteristically fearful
- arms thrown across body- defensive gesture
- could be protecting against female vapmire
- arms thrown across body- defensive gesture
- closed off body language- uncharacteristically fearful
- binary opp to female vampire - dress and gesture codes
- dress codes:
- red shirt= blood, danger, horror, dominance
- only one wearing red - more important?
- main antagonist
- typical dress codes of vampire- cape, teeth..
- NEALES GENRE THEORY
- typical dress codes of vampire- cape, teeth..
- main antagonist
- only one wearing red - more important?
- red shirt= blood, danger, horror, dominance
- gesture codes:
- non stereotypical rep of men
- Women vampire
- GENDER
- female victim
- stereotypical passive victim
- held by 1 arm by male vamp
- limp body language
- suggesting she is dead
- belongs to the man
- limp body language
- held by 1 arm by male vamp
- dress codes:
- white dress- purity, innocence, viginity
- reinforces femininity
- tight figure hugging
- eroticised, emphasis on her sexual ability- VAN ZOONEN
- heels
- even dead she is put together
- VAN ZOONEN- women are always portrayed as desirable
- tight figure hugging
- reinforces femininity
- white dress- purity, innocence, viginity
- stereotypical passive victim
- male victim
- non stereotypical male role
- gesture codes
- on knees
- held back by female vamp
- neck exposed- (suggests he's been bitten?)
- face hidden
- lowest down- least important
- binary opp of female vamp
- gesture codes
- Dress codes
- white shirt- innocent victim
- shirt is open and messy exposing chest and neck
- binary opp to female victim
- shirt is open and messy exposing chest and neck
- white shirt- innocent victim
- non stereotypical male role
- female victim
- GENRE
- typical horror conventions
- vampires, blood, darkness, victims
- STUART HALL- castle, bats vampires cape & dripping blood from title
- give meaning to the genre of the poster
- audience is actively encouraged to decode this familiar iconography
- give meaning to the genre of the poster
- STUART HALL- castle, bats vampires cape & dripping blood from title
- Binary opp- good v evil, black v white costumes,
- dominant v submissive characters
- vampires, blood, darkness, victims
- typical horror conventions
- GENDER
- GILROY
- black communities were particularly marginalised in 60s
- lack of black representation in poster
- reinforces an unwritten societal racial hierarchy
- absence of poc rep legittimises a wider societal exclusion from non- whites in every day life
- lack of black representation in poster
- black communities were particularly marginalised in 60s
- BARTHES
- billing block at bottom of poster- connotes film product
- gothic font, black and red colour pallet- genre
- typical horror conventions
- vampires, blood, darkness, victims
- STUART HALL- castle, bats vampires cape & dripping blood from title
- give meaning to the genre of the poster
- audience is actively encouraged to decode this familiar iconography
- give meaning to the genre of the poster
- STUART HALL- castle, bats vampires cape & dripping blood from title
- Binary opp- good v evil, black v white costumes,
- dominant v submissive characters
- vampires, blood, darkness, victims
- Iconography, bats, cape, night setting -subgenre vampire
- proxemics of characters in central pyramid- power of each depicted representations
- the high eye line of 2 vamps connote the relative power they have over victims
- melodramatic poses of 4 characters convey action and sceptical film offers
- action of the bats around characters inserts pursuit and menace into scene
- 1960s audience familiar with dramatic poses constructed
- using their contextual film knowledge to decode meanings of KOTV
- 1960s audience familiar with dramatic poses constructed
- action of the bats around characters inserts pursuit and menace into scene
- proxemics of characters in central pyramid- power of each depicted representations
- typical horror conventions
- context
- main antagonist since she is centre framed
- could act as a role model for women struggling against male oppression at the time
- GAUNTLETT IDENITY
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