Churchill and 1945 election
- Created by: alex
- Created on: 20-03-13 22:13
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- Churchill and 1945 election
- Labour landslide victory
- Hugely popular Beveridge Report (5 giants) foundation of Labour manifesto
- New Jerusalem. Atlee Slogan
- Effective Labour Campaigning
- Attacked Tories with: -Pre 1930s Conservative govt. had been mass unemployment + poverty. -Appeasing Hitler.
- Hugely popular Beveridge Report (5 giants) foundation of Labour manifesto
- Conservative one of the worst defeats
- Pinned their whole campaign on Churchill
- No clear sense of purpose or direction. Offered nothing like the Social reforms of Labour.
- 'Gestapo' PR blunder on live broadcast
- More negative tactics in exploiting the Laski affair, where Laski tries to detach Atlee from Potsdam proceedings while Atlee is there.
- Pinned their whole campaign on Churchill
- 393 Labour seats won.
- Labour landslide victory
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