growth

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  • Created by: ishah
  • Created on: 24-10-13 08:54
View mindmap
  • Growth
    • not every firms desires
      • esp in SR
      • external economy bad
    • internal
      • innovation
      • marketing 4Ps
      • competition more
    • external
      • takeovers
        • 51%+ bought
        • horizontal
        • vertical
          • forward
          • backward
      • mergers
      • buy-outs
    • FDI
      • tata steel
      • horizontal
      • vertical
      • ADV
        • opp' for growth
        • competitive adv
      • DIS
        • political situations
        • gov can take control
        • cultural diff'

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