Franchises
- Created by: Eleanor
- Created on: 17-04-13 15:08
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- Franchises
- Franchisee
- Franchisor
- Is the owner of the whole franchise
- Benefits
- Failure rate is much less than a sole trader
- Get advice and guidance
- Good way of training towards a full entrepreneurial business
- Easier to get a loan because it is a well known brand.
- Advertising is paid for
- More likely to purchase in bulk so economies of scale
- Drawbacks
- Only franchisors products can be sold
- Success depends on other stores and popularity of the product
- Must abide by legal agreements
- No individualilty
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