food choice and outside of the home
- Created by: Elena Rouse
- Created on: 03-05-17 17:52
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- food choice inside and outside the home
- ready to make
- these products are raw ingredients bought buy the customer that are then later used in food production
- ready prepared
- part prepared light meals - these are meals that can be prepared quickly by the customer such as tinned soup or pot meals
- ready to heat
- a frozen or chilled product that is part cooked such as sausage rolls or pizza
- ready to eat
- these are foods that are hot or cold ready for immediate consumption such as sandwiches or rotisserie chicken
- frozen and cook-chilled products
- foods that can be kept in the freezer or fridge for later consumption such as soups, sauces and frozen meats and vegetables
- supermarket own brands
- these own brands offer a range of price ranges meaning there is a wider target market
- premium products
- these use higher quality ingredients, which means consumer are more likely to pay a higher price for the product, this also gives a sense of indulgence
- allergy-free products
- in the UK 45% of the population have suffered from a food sensitivities. due to this more products are available that are lactose, egg and nut free
- ready to make
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