Factors affecting Voting Behaviour

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  • Factors Affecting Voting Behaviour
    • Sociological Model
      • Social Class
        • group defined by social and economic status
        • Wealthier are more likely to vote Conservative
          • 44% ABs voted conservative (20% Labour)
        • Poorer are more likely to vote Labour
          • 42% DEs voted Labour (28% Cons.)
      • Ethnicity
        • BME more likely to vote Labour
          • 65% of BME voted Labour
        • Ethnic minorities aren't a  homogeneous group
          • Indian Origins more likely to vote Conservative 24% in 2015
            • More affluent
          • 6% African Origins voted Conservative
        • Social Class
          • group defined by social and economic status
          • Wealthier are more likely to vote Conservative
            • 44% ABs voted conservative (20% Labour)
          • Poorer are more likely to vote Labour
            • 42% DEs voted Labour (28% Cons.)
      • AGE
        • 18-24 year olds are more likely to vote Labour
          • 43% voted Labour (27% Cons.)
        • 65+ more likely to vote conservative
          • More likely to vote UKIP (17%)
    • Rational Choice
      • Issue Voting
        • compare party policies and vote closest to their own
        • Focuses on issues on which parties differ
      • Valence Issues
        • main parties in broad agreement
        • make a decision on competence
          • prospective voting: WILL do
          • retrospective voting: what they've done
    • Party Identification
      • Partisan Alignment
        • vote for the same PARTY at each election
    • Dominant Ideology
      • Influenced by the presiding ideas in the media
      • Leadership
        • TV Debates 2010: 51% Nick Clegg 'won' 1st
        • Ed Miliband Bacon Sandwich
      • IMPACT
        • Reinforcer
        • Agenda Shaping
        • Influencer

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