English Language Power terms 1
A mind map to some of the key terms needed for langauge and power.
- Created by: Luke Mitchell
- Created on: 11-01-13 13:54
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- English Language Power terms.1
- Political Power: held by politicians, police and people working for the law
- Personal power: hold power due to occupation or role e.g. teachers and employers
- Social group: hold power as a result of social variables such as class, gender and age e.g. white, middle class men hold power
- Instrumental Power: maintain enforce authority
- Influential Power: to influence or persuade other
- Fairclough-power in discourse: ways in which power is displayed in situations through language
- Fairclough- power behind discourse: focus on social and ideological resons behind enactment of power
- Ideology: set of belief systems, attitudes or world view held by indiviuals/groups
- Epistemic modality: contructions expressing degrees of necessity and obligation e.g. modal vebs such as "shall be accepted" and "it will be done"
- Deontic modality: constructions that express degrees of necessity and obligation e.g. modal verbs such as "retrictions may apply"
- Synthetic personalisation: advertising + other forms of communication use personalised language e.g. second-person pronoun "you" constructing relationship between text producer and receiver
- Political Power: held by politicians, police and people working for the law
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