Craik & Tulving (1975)
- Created by: Maggie
- Created on: 20-05-13 09:51
View mindmap
- Craik & Tulving (1975)
- Aim
- Whether words that were processed for their meaning (semantic) would be better remembered processed by their appearance or sound
- Procedure
- Lab Experiment
- Repeated Measures
- 20 Participants
- Answer questions on a list of words
- 40 words were presented, followed by a question which required a YES or NO answer
- Recall was measured by recognition task
- Participants had to choose as many of the original words they could remember, amongst numerous others
- Results
- 80% semantic
- 50% Phonetic
- 18% structural
- Conclusion
- This study shows that...
- Deeper the level of processing the more durable the memory and better recall
- Semantic processing, involves thinking, deeper processing, better remembered
- This study shows that...
- Evaluation
- Generalisability
- Small Sample, might not be generalizable or representative
- Reliability
- Lab experiment, controlled environment
- Study was replicated, findings were consistent, therefore reliable
- Applications
- Practical applications, education, making meaningful notes
- Ecological Validity
- Low ecological validity, artificial settings,
- HOWEVER, incidental learning
- Generalisability
- Aim
Comments
No comments have yet been made