Conformity
- Created by: dominique_jlsxx
- Created on: 26-04-15 21:32
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- Conformity
- Types
- Compliance: going along with others to gain approval or avoid disapproval.
- Internalisation: going along with others because you have accepted their view because its consistent with your own
- Aschs study
- 123 male american undergraduate volunteers
- believe it was a vision test and also didnt know that all but one participants were conferates
- had to say out loud, which line matched the test line, confederates gave wrong answer 12/18.
- 36.8% conformed and gave the wrong answer, for one of four reasons
- Evaluation= lacks population validity and historical validity- conducted in the mccarthysm era
- Why people conform
- Normative social influence: result of wanting to be liked or part of a social group
- Informational social influence: result of wanting to be right, look to others for right answer,
- Resisting pressures to conform
- In a variation of asch, another non conforming person gave social support and caused conformity rates to plummet. informational social influence
- Types
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