Conformity

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  • Created by: Kate
  • Created on: 29-05-13 21:41
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  • Conformity
    • Asch
      • Unambigous task
      • Lab experiment
      • 123 participants. 6 confederates.18 Trials. 12 trials the confederates gave incorrect  answer.
      • Visual task
      • Deception. Protection of harm. Lack ecological validity.
        • PPS glad they took part
      • Looked at normative influence.
    • Sherif
      • Looked at informational influence
      • Repeated design lab experiment
      • Visual illusion-autokinetic effect.
      • Light on a wall, how far did it move.
      • Influenced by other PPS ( confederates)
        • Group Norm developed
      • Lack ecological validity. Deception
    • Minority influence
      • Moscovicci
        • Minority can be the influence
        • Coloured cards
    • Zimbardo
      • Prison experiment
        • Ethics
        • Guards and prisoners adopted roles quickly
          • Social role can influence our behaviour
          • Doesn't take into account individual differences
      • Reicher and Haslam
        • Behavior is situational
          • Rather than due to personal characteristics

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