SOCIAL - Conformity to social roles
- Created by: EmilyEther
- Created on: 17-11-18 14:35
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- Conformity to social roles
- Individual differences
- gender
- females more likely to conform than males
- EAGLY ('81) - females socialised into more submissive roles and greater conformity expected
- culture
- individualist culture: decisions dependent on how it effects you (Western/rich cultures)
- collectivist culture: priorities are on the needs of the group/tribe. Individ needs are unimportant if they don't effect the group (founf in poorer groups/countries - China), higher levels of conformity
- PERRIN & SPENCER ('80) reproduced Asch's study with 33 Brit students from maths, science and chem courses. less conformity - students taught to question own opinions. Done in 80s - different child rearing practises - don't take things at face value. Brits traditionally less conforming than America
- SMITH & BOND ('98) analysed 81 Asch studies in diff cultures (difference between individ and collect cultures. Higher conformity in collect.cultures
- gender
- see research from Zimbardo ('73)
- Individual differences
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