Business plan content
- Created by: Sumtimesadness
- Created on: 16-02-14 17:51
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- Business Plan
- A report describing the marketing strategies, operational issues and financial implications of a business start up
- purpose
- set clear objectives and review
- guide towards strategy to meet objectives
- show financial investors
- bank manager financial advice
- working document
- entrepreneurs to plan ahead in a realistic way
- support they are receiving
- personal information of the owner- CVs
- long term forecast of the business
- details- name location, legal structure of the business and description of product
- SWOT analysis
- details of fixed assets, machinery and premises
- SMART Objectives
- Finanical documents, sales and cashflow forecast, projected prfoti and loss account and balance sheet
- Marketing place is there a gap In the market, market research results, the type of market, size and location of market, description of potential customers, details of promotion and selling techniques and product price
- Staffing: part time, full time, permanent, temporary and amount needed
- Collateral provided
- details of finance needed from investors
- Production plan how good/services created, day by day what is involved (materials, staff, equipment, charity
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