Brief

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  • Created by: AmyBennet
  • Created on: 18-11-15 22:08
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  • Brief
    • Themes
      • Asian
      • French
      • Italian
      • 50s America
      • Mexican
    • Materials
      • Menu (2D)
        • Menu
          • Paper
          • Card
          • Ink
          • Lamination
        • Menu holder
          • Wood
          • Metal
          • Plastic
          • Glass
            • Pros
              • Solid
              • recyclable
            • Cons
              • Shatters
              • Scratches easily
      • Façade (3D)
        • Model
          • Corrugated cardboard
          • Foam board
            • Pros
              • Good for 3D modelling
            • Cons
              • Can look unprofessional
              • rippable
          • Card
          • Paper
          • Wood
          • Acrylic
            • Pros
              • Weather-proof
              • Does not shatter
            • Cons
              • Scratches easily
              • Uses a lot of energy to produce
          • Acetate
            • Do these come in different colours?
              • Acrylic
                • Pros
                  • Weather-proof
                  • Does not shatter
                • Cons
                  • Scratches easily
                  • Uses a lot of energy to produce
          • Expanded polystyrene
            • Pros
              • Good for 3D modelling
            • Cons
              • can look cheap
              • a filler is needed
        • Real-world version
          • Steel
            • Pros
              • Quick to assemble
              • Durable
            • Cons
              • can corrode
              • More expensive than a wood structure
          • Glass
          • Concrete
            • Pros
              • inexpensive
              • Durable
            • Cons
              • Heavy
              • Cold to the touch
          • Neon tubing
    • Target market
      • Gender
        • Males
        • Females
        • Both
          • Gender neutral colours
      • Age
        • Children
          • Bright colours
          • Bold font
        • Adults
        • Elderly
        • Teenagers
    • Sustainability and the environment
      • Façade (3D)
        • Real-world version
        • Model
          • Most sustainable materials
            • paper
              • Recyclable
            • Card
              • Recyclable
            • Expanded polystyrene
              • Recyclable
          • Least sustainable materials
            • Foam board
              • Not always recyclable
      • Menu (2D)
        • Menu
          • Least sustainable materials
            • Plastic used for lamination
              • Not able to be biodegraded
              • Not reuseable
        • Menu holder
          • Most sustainable materials
            • Wood
              • Trees can be replanted as they are a renewable resource
            • Metal
              • Can be melted down and re-used
          • Least sustainable materials
            • Acrylic
              • Oil based
    • Production
      • Menu (2D)
        • Printing
          • Digital printing
            • Pros
              • Fast
              • Inexpensive
            • Cons
              • Few material options
              • Unable to colour match
          • Lithography
            • Pros
              • economies of scale
              • Speed of production
            • Cons
              • low quality
              • unsuitable for short print runs
        • Finishing Techniques
          • Lamination
            • Pros
              • Most machines can do both hot and cold
              • Small-format machines
            • Cons
              • edges must be trimmed
              • Slower
          • UV coating
            • Pros
              • Low per unit cost
              • high speed
            • Cons
              • Specialised machinery is required
              • High power expenditure
      • Façade (3D)
        • Printing
          • Screen Printing
            • Pros
              • Water resistant
              • Good for large designs
            • Cons
              • Best for fabric
              • Time consuming
        • Lettering
          • Neon
            • Pros
              • Long-lasting
              • Unique
            • Cons
              • High electricity usage
              • Bulky
          • Edge-lit acrylic
          • How will this be attatched?
            • Bolts
    • Existing products
      • Façade (3D)
      • Menu (2D)

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