A-Level Geography - Human - Changing Places: Meanings and Representations
- Created by: Noah_S
- Created on: 04-03-22 10:38
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- Meaning and Representation
- Perception
- Difference in perception
- People may perceive places in different ways
- Different people may think of a place as beautiful or unattractive, stressful or peaceful
- How people feel about a place is often dependent on their experience of that place
- An outsider will feel different about a place than an insider
- People and organisations can represent places in different ways depending on their perspective
- Individuals that are proud to have come from a place may present it positively, while individuals who had bad experiences may present it negatively
- Organisations like tourist companies would present places positively as they gain from this, compared to newspapers that may present negatively to sell copies
- Perception of a place is important as they change how people behaving towards them, like trying to visit or avoid places
- People may perceive places in different ways
- Group Influence
- Governments, both local & national, might attract people or investment to certain places
- Corporate bodies, like businesses & government-funded agencies, want to generate profit or have been set up to influence perception
- VisitBritain is an agency set up to promote the UK for tourism
- Communities might change perception to improve the local economy, or the lives of local people
- Local people in Ludlow promote the town through organising a food festival each year
- Influence Strategies
- Place marketing
- How places are 'sold' like products to consumers, which may make people visit or invest in a place
- Marketing companies may be employed to produce websites, design logos and run adverts
- The Lake District is being promoted as 'Adventure Capital' of the UK through websites and social media
- Reimaging
- About changing existing negative perceptions of places
- In the 1980s/90s, Birmingham's image was a place of no work and poor architecture
- Many places in Birmingham have been reimaged by introducing new developments like with Brindleyplace being turned from an industrial site to a town centre
- Rebranding
- About giving a place a new identity that is appealing to people and investors
- Many places create logos and slogans that are designed to be instantly recognisable and be positive
- Glasgow's rebranding included the slogan 'People Make Glasgow' to highlight Glasgow as a great place
- Place marketing
- Difference in perception
- Representation
- Statistics
- Gives lots of quantitative information about places, but usually don't tell you about sense of place
- Population, average income and crime figures are statistics, which can be presented raw or in charts/graphs
- Are objective, but can be use subjectively like when people select which data to show
- Maps
- Can show quantitative data that has a location, like level of income in a place
- Can show qualitative information, like happiness, which tells more about sense of place
- Can be reliable, but also misleading like historical maps
- Visual Media
- Show what places look like, and give sense of character of places
- But only what the artist wants to show, so can be misleading
- Photographs show a given moment, so different times can make a place look & feel different
- Films/TV evoke a sense of place depending on the nature of the story, a crime drama is different to a romantic drama in the same place
- Show what places look like, and give sense of character of places
- Written Media
- Used to describe places, creating a sense of place
- Through the perspective of the author, so not a complete picture
- Newspapers give lots of detail, but may be biased as they may try to sell more copies
- Stories, music and poetry give an emotion impression of place, but from the writer's perspective
- Used to describe places, creating a sense of place
- Statistics
- Perception
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